The 3 Best Places To Buy Targeted Web Site Traffic (Part 2)
In Part 1 we briefly looked over thinking about buying traffic and what types of traffic to keep away from. We also looked at the significance of targeted traffic and how you can best use PPC to buy targeted web site traffic. In Part 2 we're going to look at two more methods that are life changing in buying traffic.
2. Buy Advertising Space
Although this does not appear to be an earth shattering idea, it really is widely underused and potentially a great strategy to obtain traffic. Once again, if you are planning to buy traffic make certain it is targeted and be sure it is from a legitimate source and what better place than the usual popular website in your niche? The fantastic thing about buying ad' space is that in many instances you can choose exactly which pages you want your ad to surface and obviously in addition, you are able to pick the website which isn't the case with PPC.
Regardless of your niche, most likely there are 2 or three sites that dominate the niche and they probably get the majority of the traffic. By buying ad space you can quite literally by a selection of their traffic off them. You should keep your ads sharp and intriguing and only aim to find the click. Never try to sell with these ads - this is the work of your website and not your ad. The down-side is that unlike Pay-per-click, you pay no matter whether someone clicks on your ad or not.
Always make sure that you have the potential for testing your ads and never subscribe to a lasting agreement without testing the water first. The same as with Pay per click, test it on one site first and once it truely does work, you can expand to similar sites to expand and raise your results. A very effective twist on this strategy is to advertise in popular Ezines - a lot of them get published on a website after they were first sent out which means that you effectively purchase permanent ad space. Ensure you test out your ad before you decide to run it in an Ezine though as this provides you with far more affordability.
3. Co-Registration
Just about the most underused and in all likelihood probably the most good ways to buy targeted web site traffic is through what is termed co-registration (or coreg for short). Co-registration is a means of purchasing leads from high traffic sites. Websites like Yahoo, The New York Times and Cosmopolitan get lots of visitors on a daily basis and since these web sites have quite a wide appeal, chances are that your 'ideal customer' is in amongst that crowd.
Virtually all these high traffic sites do what is called data capturing before they let visitors into their website. With the data capturing they can compose a profile of a person; of roughly the things they are interested in and what they will probably buy and what will appeal to them. Now, you won't start the next New York Times in your lifetime, but at least you have the option of getting your hands on a selection of their web site traffic. How? With co-registration.
Co-registration services team up with these big websites and enable you to buy leads from them. Whenever people join these high traffic sites, you can put your offer looking at those people who match your chosen profile. In essence you get to pick your traffic that makes it highly targeted. But the actual co-registration is always that you only pay for the leads that take you up on your offer. Co-registration is ideal in case you are doing lead capturing and as these leads are highly targeted it converts really well and although it might not create for you masses of traffic, it will take you a good quality of traffic.
Exactly like with PPC you must test and tweak your campaigns into profitability, but once it's profitable you can let it run itself. Start small and keep testing on small quantities of leads. This won't cost much and once you reach a profit margin that you will be happy with, you can simply scale it to increase the numbers.
Although these three methods might appear to be a lot of work, it really isn't. The hard work is incorporated in the testing and tweaking and even this is not very time consuming. It does however require some effort and brainpower, but the rewards are worthwhile and it'll continue to feed your websites with traffic so long as you let it run.
The thing that very few marketers factor into their traffic building practices is the lifetime of the traffic. All is here leverage and you need to leverage your time and energy as much as possible. Do the work once and let it keep on on your side for the rest of your life. Your time is limited. Without leverage you simply can't make a business successful.
To buy targeted web site traffic could be a very effective way of doing it, but it does require diligence and commitment. It does not take nearly as much work as all the tips for getting free traffic, but it does require a lot more management. Monitoring all your testing, tweaking and expenses is vital in making it work.
Many websites rely completely on purchased traffic and never bother with all the SEO stuff that entangles many a marketer for weeks and weeks on end. There are only two ways to get on the first page of a Google search results. The one will take you about 20 minutes wile the other can take you 20 months. You should buy your way to the peak and in the end it's all a numbers game and a decision about what your time is really worth to you.
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