Redbox Franchise is a business that I discovered lots of people were looking at when I was doing keyword research. Redbox’s are DVD vending machines that rent DVD’s for $1 per day. Turns out, tons of people looking at franchises were typing in the keyword into Google. It’s possible that idea of owning a machine that collects money for many people’s favorite past time (watching movies) is a possibly profitable business.
So I looked deeper into the Redbox Franchise opportunity, and discovered that there is no such thing. The entire Redbox business is owned by McDonalds and they are not sharing that business model with people off the street.
I then started to think about the whole concept and realized that even if someone could buy a Redbox Franchise, I would not recommend it. With technology changing so incredibly quickly, people may not even use such machines in the not so distant future. With the 4G mobile phones soon to come out that will allow us to download movies to our phones and then send them to our flat screen monitors, even the cutting edge DVD vending machines may soon be obsolete.
Additionally, the cost for those big machines is probably very crucial. You have to rend a lot of DVD’s to pay for a machine with as much technology as there must be in Redbox DVD vending machines.
When looking for businesses that can survive in an uncertain economy, it is probably best to find a business that will grow with technology and that people really need. There are many other franchise opportunities besides the non-existent RedBox one, but buying a franchise is very costly and take a serious commitment.
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